Dalton shares books online starting with Scribd

March 17, 2010

Dalton Publishing’s commitment to getting their authors the best exposure on the Web shows through once more with their launch into the world of online document sharing communities. Social publishing companies such as Scribd and Docstoc make written works available online, mobile devices and e-readers. With filters, tagging, and images, it’s easy to browse a variety of categories or to pinpoint exactly what you’re looking for.

Scribd is a social publishing company, allowing you to see the latest reviews or join conversations on your favorite works. Docstoc serves as a repository of legal, business, financial, technical, and educational documents.

These sites are a welcome addition to the Web 2.0 arena for publishers, as they offer a great way to highlight and sell print books, feature and sell e-books on the spot, as well being a convenient outlet for advanced reviews.

Dalton has published excerpts of all its back titles to Scribd, complete with direct links to many different outlets for purchasing the books. The hope is to get the word out about all of Dalton’s talented authors and their remarkable work in yet another viral market in the Social Web. Dalton plans to do the same in DocStoc and other reputable sites as they emerge.

Next on the social document sharing agenda for Dalton is to directly sell e-book versions of all its titles as they become available in the next couple months. Sites like Scribd and DocStoc offer generous royalties on e-books, and that is refreshing news for struggling small presses. Dalton looks forward to a very prosperous relationship with these services.

Social document sharing sites have something more to offer publishers: A way to easily publish galleys to attract advance reviewers for upcoming titles. Dalton Publishing has placed an excerpt of the advanced review copy of Owen Egerton’s much awaited new novel, The Book of Harold, on Scribd. Potential reviewers are invited to get a sneak peek of the galley and to contact the publisher if they wish to receive the full galley as a PDF or as a regular galley. This is a huge step in the interest of green publishing!

Please take a look at all of Dalton’s excerpts and let us know if you would like to review Owen’s new book. We will keep you posted as we create our presence on other document sharing sites in the future.

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Deltina Hay to appear at Writers’ League of Texas panel

September 14, 2009

Dalton Publishing owner Deltina Hay will appear in the September edition of the Writers’ League of Texas’ ongoing “Building a Book” series. The series focuses on the evolution of books from conception through publication. Hay and her co-panelists, Colleen Divine Ellis and Gillian Redfearn, will represent and the publishing teams in place once a book comes to market.

The event will take place Thursday, September 17th at 7:30, and will be held at the Writers’ League of Texas Office, 611 S. Congress Ave., Suite 130. More information is available by emailing wlt@writersleague.org or visiting the Writer’s League website.

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Read Local, Shop Local

August 10, 2009

Some great information, recreated from IndieBound.org.

Why Shop Indie?

When you shop at an independently owned business, your entire community benefits:

The Economy

• Spend $100 at a local and $68 of that stays in your community. Spend the same $100 at a national chain, and your community only sees $43.
• Local businesses create higher-paying jobs for our neighbors.
• More of your taxes are reinvested in your community–where they belong.

The Environment

• Buying local means less packaging, less transportation, and a smaller carbon footprint.
• Shopping in a local business district means less infrastructure, less maintenance, and more money to beautify your community.

The Community

• Local retailers are your friends and neighbors-support them and they’ll support you.
• Local businesses donate to charities at more than twice the rate of national chains.
• More independents means more choice, more diversity, and a truly unique community.

Now is the time to stand up and join your fellow individuals in the IndieBound mission supporting local businesses and celebrating independents.

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Book Touring at Your Fingertips

August 5, 2009

Writers of all genres have found a seriously effective way to get their names and books out, and it doesn’t involve a trip to the bookstore. Online book touring is the easiest way for authors to travel - and it’s more popular than ever. The virtual book tour has been a popular promotional tool for a few years now (just check out this 2006 New York Times article), but if you’re unfamiliar with the process, now is the time to get informed!

Virtual tour stops typically include a series of relevant book blogs where writers submit guest posts, podcasts, video interviews, and hold reader Q&A sessions regarding their recently published work. Some authors even create video “trailers” for their new books to post online as teasers for interested readers.

Authors can contact blog writers personally requesting they host a guest blog post or interview. The tours have become popular enough that bloggers will oftentimes invite authors they love to guest write on their blogs. By making stops at book blogs and other relevant blogs, authors are finding easy access to a new and rapidly growing audience that may not have attended the bookstore signing.

Another way to promote your book through an online book tour is to use an online book tour agency, like Pump Up Your Book, where, for a fee, an agency will guarantee the book’s appearance on a given number of blogs and online radio shows within one to two months. They even provide book tour home pages and press releases for the authors, and include their own book blogging how-to.

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Independent Publishers Flourish, but Not by the Book

July 30, 2009

In the midst of economic turmoil, The Huntington News recognizes that the small size of independent publishers and their tendency to appeal to a loyal niche audience may be what’s keeping them afloat. “Book publishing is such a small, poor and difficult industry to begin with, that it’s hard for things to get much worse,” Paul Williams, executive director of The National Association of Independent Publishers Representatives (NAIPR) said. “Being small and lean to begin with is an advantage when the economy goes south.”

Read the entire article here…

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Deltina Hay Links Social Media and Book Publishing in Cover to Cover Interview

July 21, 2009

Hear Social Media Power owner Deltina Hay’s interview with Frank Gromling of Cover to Cover. Gromling asked Ms. Hay about social media and Web 2.0 topics and how it all applies to the book publishing industry in an interview that aired on WNZF NewsRadio Saturday morning, July 18.

Listen to the interview here…

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Amazon.com Launches Author Central, a New Medium Between Authors and Readers

July 17, 2009

Do you ever find yourself on Amazon.com wishing you knew more current information about the authors you love? Do you want to discover up-and-coming authors and track their publications Online? Amazon.com’s new Author Central (beta) is a free way for readers and authors to connect with each other Online. Authors create personal profiles, update them with the latest news about their books, and link readers directly to their blogs from the site. To see the program in action, visit Deltina Hay’s author page on Amazon.com.

Author Central is a great new way for readers to stay informed about what the authors they love are up to, and it is also an excellent resource for authors to access a larger body of readers. Author Central enables authors to enroll their books in Amazon.com features like Search Inside the Book and Kindle. For more information about registering with Author Central, click here.

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Vote Dalton Publishing! Best of Austin!

July 13, 2009

Hey Dalton friends and fans!

The time has come to vote for Dalton Publishing as Best Independent Publisher in the Austin Chronicle’s 2009 Best of Austin poll.

To vote, go to http://www.austinchronicle.com/feedback/bestof/09/

Submit Dalton Publishing under the “Wild Card” section as Best Independent Publisher.

One ballot per person, please. And hurry, because voting ends July 21st!

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BookPeople Hosts Third Annual Dalton Gang Reading

July 10, 2009

The Dalton Gang is back again for the Third Annual Dalton Gang Reading hosted by BookPeople (603 N. Lamar). Escape the Austin heatwave and join us for a literary treat showcasing seven talented Austin authors on Wednesday, August 12 at 7 p.m..

The evening includes the poetry of Lyman Grant (The Road Home) and W. Joe Hoppe (Galvanized); the Grimm-inspired tales from Ric Williams (Woman in the Tower); the refreshing and incisive fiction crafted by Robert Stikmanz (Sleeper Awakes), Gary Kent’s unbelievable, yet all true, reminiscences of the indie film revolution (Shadows & Light); a jolt of inspiration and motivation from the SOAPBOX® Queen herself, Kimberlie Dykeman (Pure Soapbox); and the always hilarious and entertaining Les McGehee (Plays Well With Others).

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Midpoint Blogs About Shadows & Light

July 1, 2009

Our distributor Midpoint Trade Books highlighted our forthcoming title Shadows & Light by Gary Kent on their blog, Pressing Digressions. Read the post here!

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